PERFORMANCE-FIRST DEVELOPMENT

Web Design and Development Services for
Dallas Houston and Austin Texas

Your website isn't a brochure — it's a revenue engine. We build custom WordPress, e-commerce, and web applications engineered for speed, accessibility, and SEO from the first line of code.

90+ PageSpeed on mobile. WCAG 2.1 AA accessible. JSON-LD schema baked in from build — not bolted on after. That's the standard.

The Problem

Why Most Texas Business Websites Fail

Most web agencies build visually appealing sites that score 30 on PageSpeed, load in 8 seconds on mobile, and have zero structured data. A beautiful site nobody can find and nobody waits for is an expensive hobby. We build performance-first — sites that pass Core Web Vitals, include entity schema from day one, and are structured for both Google and AI discovery.

90+
PageSpeed Target
< 2.5s
Max LCP
< 200ms
INP Target
❌ Typical Web Agency
  • PageSpeed 30 — 'it looks good on desktop though'
  • Zero structured data or JSON-LD schema
  • Bloated page builders adding 3MB unused CSS/JS
  • 'SEO-friendly' = installed Yoast and called it done
Beautiful. Invisible. Slow. Doesn't convert.
VS
✓ SST Development Standard
  • 90+ PageSpeed on mobile (not just desktop vanity)
  • Schema.org JSON-LD baked into the build architecture
  • WCAG 2.1 AA accessibility compliance from day one
  • Clean code: critical CSS inlined, zero render-blocking JS
Sites that rank, convert, and last.
What We Deliver

Web Design & Development Services

Custom builds engineered for performance, SEO, and conversion.

01

Custom WordPress Development

Theme development, custom post types, ACF integrations built for speed. Not page-builder bloat — clean, maintainable code that scales with your business.

WordPressCustom ThemesACFPHP
02

E-Commerce Solutions

WooCommerce and custom e-commerce with Product schema, fast checkout flows, and conversion-focused UX that turns browsers into buyers.

WooCommerceProduct SchemaE-Commerce
03

Performance Engineering

Critical CSS inlining, lazy loading, WebP/AVIF images, CDN configuration, server-side caching. Not just fast — blazing fast on every device.

PageSpeedCDNCore Web VitalsCaching
04

Security Hardening & Maintenance

Security headers (CSP, HSTS, X-Frame), SSL management, WordPress hardening, automated backups, proactive monitoring. Your site stays fast, secure, and online.

SecuritySSLCSPHSTS
Our Methodology

How We Build Sites That Rank and Convert

PHASE 01

Discovery & Architecture

Business goals, audience mapping, content structure, and technical requirements. Sitemap, wireframes, and schema architecture before a single pixel is designed.

PHASE 02

Design & Prototype

High-fidelity mockups with your brand identity, interactive prototypes, stakeholder approval. Revisions happen in design — not after development.

PHASE 03

Development & Schema

Clean custom code with entity schema built in from day one. Core Web Vitals optimization during development, not as a post-launch afterthought.

PHASE 04

Launch & Optimize

Staging to production with zero downtime. Post-launch PageSpeed verification, schema validation, and ongoing performance monitoring. We don't disappear.

Why Businesses Trust Us

20 Years in SEO, Marketing & Social. Texas-Focused. AI-First

20yr
Digital Marketing
700+
Pages Engineered
99%
Content Uptime
4
Texas Metros
Questions You Should Be Asking

Web Design & Development FAQ

Why WordPress instead of Wix or Squarespace?

WordPress powers 43% of the web. Full code access, unlimited customization, and you OWN your site. Wix and Squarespace are rented platforms — locked into their limitations, pricing, and export restrictions forever.

How long does a custom WordPress site take?

Standard business site: 4-6 weeks. E-commerce with custom functionality: 6-10 weeks. Complex web applications: 8-16 weeks. We don't rush discovery — that's where bad sites come from.

Is SEO included in the build or extra?

Every build includes entity schema, proper heading hierarchy, semantic HTML, Core Web Vitals optimization, XML sitemap, robots.txt, and structured data. SEO isn't an add-on — it's built into the architecture.

What about ongoing maintenance?

Maintenance plans include WordPress core/plugin updates, security monitoring, automated backups, uptime monitoring, and monthly performance reports. Independence, not vendor lock-in.

Can you fix my existing slow WordPress site?

Yes. Performance audits and optimization are a core service. We identify render-blocking resources, oversized images, plugin bloat, and server configuration issues — then fix them.